Slide 1: Course: Rebranding & Repositioning - Indications for Brand Managers. Slide 2: Why Rebrand or Reposition?. Slide 3: Monitoring Brand Health: Key Indicators. Slide 4: External Triggers for Rebranding. Slide 5: Internal Drivers for Rebranding. Slide 6: Indications for Repositioning: Market Opportunities. Slide 7: Indications for Repositioning: Brand Aspirations. Slide 8: Rebranding vs. Repositioning: Key Differences. Slide 9: The Rebranding/Repositioning Process (Overview). Slide 10: Course Benefits & Conclusion