Slide 1: Welcome to Marketing Research. Slide 2: What is Marketing Research?. Slide 3: Types of Marketing Research. Slide 4: The Marketing Research Process. Slide 5: Step 1: Define the Problem & Objectives. Slide 6: Step 2: Develop the Research Plan. Slide 7: Step 3: Collect Data. Slide 8: Step 4: Analyze Data. Slide 9: Step 5: Present Findings. Slide 10: Qualitative vs. Quantitative Research. Slide 11: Marketing Research Methods. Slide 12: Importance in Decision Making. Slide 13: Challenges in Marketing Research. Slide 14: Future Trends in Marketing Research. Slide 15: Conclusion & Q&A